Choppy’s Big Day at Kroger

I am so excited! We are going to be part of the huge Grand Opening of the new Kroger Marketplace in Ft. Wayne, Indiana! It’s just a short drive from ChopSaver World Headquarters! I’m actually a little bit nervous! I hear there may be some famous celebrities there. Wow – there I am right next […]

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Breaking Away

One of toughest things for an entrepreneur or business owner to do is take time off. Rare is the small business that doesn’t depend heavily on the owner/president to keep things going and for such a person, the pull to stay in the office can be very strong. But we all need a break now […]

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Dry Lips and their Causes

ChopSaver was originally created for musicians – hence the funny name. When I developed the formula, I had a specific set of symptoms I was trying to relieve – mainly the chapping and lip irritation that can occur when one plays a wind or brass instrument like a flute, clarinet, trumpet or trombone, just to […]

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The Write Stuff

All marketers need to know how to write and, more importantly, write in a compelling way. In sales, nothing happens until someone starts writing. Even a spoken sales pitch usually begins as a script of some sort and will often be accompanied by written materials. Maybe it’s just a catchy headline you’re looking for but […]

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