Showing Off to the World – Trade Show Philosophy

I have touched on the trade show experience in other posts but having just shown ChopSaver lip balm for the third time at the American Academy of Dermatology Annual Meeting, trade shows are once again on my mind. ChopSaver was warmly received by hundreds of dermatologists from around the world; doctors who are pleased to […]

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Choppy Speaks! He’s big! He’s Green! It’s Choppy the ChopSaver!

Yes, we know mascots aren’t supposed to talk, but Choppy agreed to a sit down with the editors of the The Green and Gold (the world famous ChopSaver e-newsletter) in a “no holds barred” exclusive interview. Choppy held court for nearly an hour and regaled us with stories of how he came into the world, […]

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